Do You Have What It Takes?

Personal greatness has nothing to do with being exceptionally intelligent, rich, famous, etc. It’s about being a person who exerts positive influence on others. Personal greatness is a matter of unlocking your potential and using your potential in such a way that it overflows into other people’s lives to generate a positive result. 

Personal Greatness is Forged. 

All can achieve personal greatness. Not all choose to become personally great. 

Case Example:

I spoke to a plastic surgeon today on my sales call at 9pm. He spoke straight for 50 minutes and did not once allow me to speak - even when I actually spoke out loud - he just spoke over me.

He personally objectified me on the call. He told me I was his ideal client: Caucasian - most likely to be divorced by 40 because my face will sag and I’ll become ugly and not want to look the way I do anymore.

He stared at my breasts and “guestimated” my exact breast size and guessed my body weight and clothing size (and he guessed higher than it actually is, so you can imagine how that made me feel) and then proceeded to tell me how my body would age and how quickly I would become ugly.

He said he right now was getting Mexican chicks that want “boochons” which are overinflated boobs or ginormous asses that they can stick a kilo of cocaine in since he lives close to the Mexican border. And he wanted more Cacuasian women that were destined for divorce in their mid 40’s and had the money to spend.

As I sit here writing this, it has never been more apparent to me the power of our words to hurt others and break down their spirit.

We exert either a positive or a negative influence on every person we encounter - from stranger to intimate confidant.

Choose To Empower Others and You Will Become Great As A Result.

Every business has a story to tell.

The values behind your company, the deeper meaning behind it — how do you express your products and services to the marketplace?

The beautiful thing about my business is I empower people to lose weight and gain momentum to move forward in their lives. I have always had a deep desire to help people move past their obstacles and create success on their own terms.

Passion is energy. Feel the power that comes from focusing on what excites you.

Love what your business stands for, the people in it, and the impact you are making. Rise above the chaos, grow through the ups and downs, revel in the wins. Be totally in alignment with your company, vision, and everything your company stands for.

Dream beyond boundaries and limits. Question the validity of everything. Hope and see abundance where others see impossibilities. I work on my mindset towards achieving my dream every single day.

See it. Feel it. Do it.

For most people, if you have not experienced reaching massive goals, it’s challenging to stretch your imagination beyond your current reality.

Close your eyes.

Take a deep breath and, for a moment, let go of anything you are worrying about or distracted by. Now imagine the absolute biggest vision for your business and life that you could possibly see in your mind’s eye. 

• What is the massive change you want to bring about in this world?

• What do you love?

• What pisses you off?

• How do you see your business changing lives? Is it going global, revolutionizing your industry, creating a viral brand, or franchising your concept worldwide?

  

  Create A Ripple Effect of Your Vision

Whatever it is, forget about limitations and allow yourself to dream in magnanimous proportions. That vision in your mind—what does it look like? Now, I want you to triple that dream.

This, my friends, is the experience of thinking big.

Cash Flow

Cash flow is a crucial part of business and you must have rock-solid strategies in place to support your growth and protect you through rocky times.

In my mind, cash flow is a living force. If you think of cash in terms of currency, it’s not a big leap to regard it as business energy—the electrical current that flows back and forth and sustains your company. You must be able to tap into that electrical current of cash flow when you need it. In order to be prepared for your inevitable cash flow crunches, you must be as revenue-focused as possible through sales, marketing, and relationship-building efforts. It’s all about the sales.

Focus on sales. The first three hours of every business day my goal is to focus on sales. I need to strategize about marketing campaigns, retargeting campaigns, email campaigns, discounts, promotions, and free value ads. Remember, sales is sharing your value. If I believe that I have the best product, I need to get it into as many hands as possible. As the CEO of my company, I am in charge of being the chief convincing officer. I must stay on top of my numbers and my sales.

Are You Ready To Scale?

Being ready to scale means you have a system in place in which you have customers who are coming back to you on a regular basis and are generating reliable cash flow. Recurring revenue might include membership fees, subscriptions, courses, or payments for ongoing services.

Back End - Always Focus On The Customer

I had a patient that has had problems with the questionnaire to purchase the product, with coupon codes, and now with the doctors fulfilling on the order. She was a REFERRAL and the person that referred now has their reputation on the line. The way I handle these situations is to ALWAYS place 100% of the blame on me and to try to communicate as much as possible with the client moving forward.